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Hero Electric, Even Cargo to deploy 10,000 women-only delivery E2Ws by 2025

Source: Hero Electric

Hero Electric has announced its partnership with India's first women-only delivery platform 'Even Cargo' for strengthening the last-mile delivery segment. The OEM will aid Even Cargo to create the first-ever women-only delivery EV fleet by bringing over 10,000 women riders by 2025.

The fleet will be allocated across major Indian cities including Delhi, Mumbai, and Hyderabad. This collaboration stimulates Hero Electric's vision of creating green and sustainable livelihoods across India, according to the company.

Sohinder Gill, CEO, Hero Electric, said, "We are glad to partner with Even Cargo and have the utmost regard for their vision to support women by enabling them to avail diverse socio-economic status by creating employment opportunities. At Hero, we consistently strive towards delivering the best across all sectors that establish an ecosystem that transforms the way India travels".

"B2B partnerships like this are set to change the dynamics of the EV segment, where multiple players will exchange and utilize their expertise and strengths to grow together. We will continue to leverage our resources and support more such communities to fasten EV penetration in the country", he noted.

Karina Bhasin, COO, Even Cargo, said, "Vehicle ownership remains paramount for us as an organization that seeks to bring more women in logistics and workforce as a whole. We see massive potential in the ongoing EV revolution, becoming a major factor in enabling women to access livelihoods and earn better".

She added that low operational and maintenance cost of ICE vehicles helps fourfold the disposable income of these women with this unique initiative. "This association will pave the way for providing women a safe, affordable, and reliable transportation."

Even Cargo plans to bring over 10,000 women riders on the electric fleet by 2025. Hero Electric will provide on-demand, special training sessions to the women riders and their family members. The training sessions will include road readiness of the vehicle, repairs, and basic know-how of re-boot and will be extended to family members too.

It further ensures the support of reliable financial institutions associated with Hero Electric to women with no credit history with assured bank accounts. The training sessions will provide necessary information on loans, interest rates, and subsidies to women riders and their family members.

Targeting a 65 percent B2B market share, it is still an uphill journey for Hero Electric to catalyse emission-free mobility and reduce carbon footprints. The company claims to be cohesively building partnerships to electrify India and further its eco-friendly aspirations. 

Author : Dhiyanesh Ravichandran
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