Tata Motors unveils the new Nexon EV MAX, expands its e-vehicles offering
Tata Motors has announced that it has launched an extension to India's bestselling EV in the personal mobility segment, the new Nexon EV MAX, at an attractive starting price of INR 17.74 lakh (ex-showroom All India).
With this launch, Tata Motors is taking the lead to enhance the appeal of EVs and expand the market with a new offering for customers who are looking for more extended intercity travel.
The new Nexon EV MAX is powered by high voltage state-of-the-art Ziptron technology and will be available in two trim options – the Nexon EV Max XZ+ and Nexon EV Max XZ+ Lux. It will come in 3 exciting colours– Intensi-Teal (exclusive to the Nexon EV MAX), Daytona Grey, and Pristine White. Dual-tone body colour will be offered as a standard.
Equipped with a 40.5 kWh lithium-ion battery pack, the Nexon EV Max offers 33 percent higher battery capacity, delivering an anxiety-free ARAI-certified range of 437 km (under standard testing conditions), which ensures uninterrupted inter-city travel. The Nexon EV MAX produces 105 kW (143 PS) of power and delivers an instant torque of 250 Nm available at the push of the pedal, resulting in 0 to 100 sprint times in under 9 secs.
Taking the charging experience to the Max level, the Nexon EV Max will be available with options of a 3.3 kW charger or a 7.2 kW AC fast charger. The 7.2 kW AC fast charger can be installed either at home or at the workplace, which helps in reducing charging time to 6.5 hrs. Making it an irresistible proposition, the Nexon EV MAX will support a faster charging time of 0 – 80 percent in just 56 mins from any 50 kW DC fast charger.
Commenting on the launch, Mr. Vivek Srivatsa, Head, Marketing, Sales, and Service Strategy, Tata Passenger Electric Mobility Ltd. said, "We at Tata Motors are committed to the rapid electrification of mobility in the country, and are humbled by the overwhelming response that we are receiving from our customers. Keeping customer centricity at the core and dedicated to bringing in newer products at regular and quick intervals, we are elated to launch the new Nexon EV MAX – an SUV that offers all EV users MAX freedom to undertake regular and uninterrupted long-distance travel. This SUV offers more range, more power, and faster charging while improving the overall driving efficiency, providing an uncompromised EV ownership experience."
Adding to the above, Mr. Anand Kulkarni, Vice President, Product Line & Operations, Tata Passenger Electric Mobility Ltd. said that the Nexon EV Max is a testament to our state-of-the-art high voltage EV architecture Ziptron, designed for unique Indian driving and weather conditions. It offers significantly enhanced range, safety, performance, and luxury to give a truly MAX experience to our customers. With more than 30 new features in the Nexon EV MAX and 3 mainstream EV offerings for personal segment buyers, Tata Motors is set on an ever-evolving journey to bring performance and technology to the fore and encourage the Indian customer to #EvolvetoElectric!"