India Energy Storage Alliance
Estimates suggest ceiling fans account for 40 percent of India’s total residential power consumption. Image: Unsplash

Energy Efficiency Services Ltd will seek to deploy about 10 million energy efficient ceiling fans across India, the company said, as part of its moves to improve energy consumption across the country.

Venkatesh Dwivedi, Group Executive Director at EESL, pointed out that ceiling fans were among the most widely used household appliances in India and a leading contributor of the country's electricity consumption.

In a statement, EESL said replacing current ceiling fans with the most efficient models would reduce total residential electricity consumption by as much as 20 percent.

Estimates suggest ceiling fans account for 40 percent of India's total residential power consumption. The residential sector, in turn, accounts for about 25 percent of the India's total electricity requirement.

EESL, a public sector undertaking, was formed as a joint venture between government undertakings NTPC, Power Finance Corp, Rural Electrification Corp and Power Grid Corp. The company aims to tap the Indian energy efficiency market, currently pegged at ₹74,000 crore. The company operates in the consumer and industrial sectors, by demonstrating energy efficient technologies across sectors. 

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