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Energy and infra firm Essar aims green economy transition, to invest in clean energy

Image Courtesy: Essar

Energy and infrastructure conglomerate Essar has announced that it will transition existing assets towards a green economy and invest in businesses that will transform sector landscapes from carbon to a clean energy ecosystem.

"As the world welcomes the New Year, there is a need for change to ensure a cleaner and greener tomorrow," Prashant Ruia, Director, Essar Capital, stated in a LinkedIn post.

As the world welcomes the New Year, the group announced the launch of its campaign #KalKeLiye with a vision to ensure a cleaner and greener tomorrow. With this campaign, Essar embarks upon building a much greener and cleaner business portfolio for the new-age shared economy.

"Essar is poised to transition its existing assets towards a #greeneconomy and invest in businesses which will transform sector landscapes from carbon to a #cleanenergy ecosystem," he wrote.

"#KalKeLiye reaffirms our commitment to helping bring a transformation for a better future." The Covid-19 pandemic that continued in the year 2021 further impacted many businesses across the country and pushed the global economy into turmoil. Many parts of the world were also struck with high levels of climatic disasters like floods and cyclones. Also, the increased production of coal led to higher carbon emissions during the year in a bid to recover the losses caused by the economic downfall.

To address the growing need to maintain a healthy balance of economic and environmental consciousness, Essar launched its campaign #KalKeLiye.

Kicking off the campaign to correspond with the new year, Essar is to be transitioning its existing assets towards a green economy and investing in businesses that will transform sector landscapes from carbon to a clean energy ecosystem.

The Resurgent Essar strategy is based on three themes: decarbonization, decentralization, and digitalization.

It plans to transition its existing seed investments to green assets and invest in new projects that will have a significant regenerative, social and environmental impact on these sectors.

In a major initiative, it will create platforms of new-age resources and integrators to enhance the co-creation of value both for the companies and the platforms.

"With optimism, hope, and a resolute attitude to bring change, Essar wishes everyone a clean, green, and happy 2022," Ruia wrote.

"If we don't change, the climate will! With 2022 round the corner, it's time for organizations and individuals to not just make resolutions, but also embark on a transformation. A green tomorrow is needed 'humare' #KalKeLiye. HappyNewYear!" 

Author : Moulin Oza
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